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Published by Marcelina Pęsik
Every member of the e-commerce industry needs a tailor-made advertising model that will drive traffic to grow business and boost digital presence. At adCookie, our pay-per-click services do just that. With ideas fresh out of the oven, our team of digital marketing experts uses the whole potential of Google Ads and Facebook Ads to improve […]
Published by Emily Clark
Hiring decisions require a lot of time and effort because you want to make sure you choose the right person for a position. The decision is even more important when you are picking an advertising agency. You might hire the best employee, but what good is that if your company has no clients? Picking the […]
Published by Daria Shilina
Hope you enjoyed the first part of the most common Google Ads mistakes because here is 8 more! Be prepared to take these bits of advice into account seriously while laughing on “money wasting hints” part. You need to understand that these tips are the crucial basis of a properly executed Google Ads campaign, so […]
With great excitement, we announce that Clutch has named us one of the top PPC management services in New York and the #1 in Poland! We also were recognized as the #1 Digital Agency in Poland. Clutch is a top market research firm, providing industry insights and verified client reviews for B2B service providers in […]
If you had an opportunity to study your site traffic, you would notice that around 98% of visitors do not perform any actions on your site during the first visit. Thus, you need to come up with a plan on how to persuade them to become a client of yours and here comes remarketing. Remarketing […]
Published by Pawel Markowski
Google Ads (known as AdWords until very recently) are a great way to reach a specific group of people who are already looking for products or services that you offer. The possibilities of targeting and setting bids are vast, and Google is still introducing new tools as we speak, especially when it comes to machine learning. […]
In this article, you will learn about the lead campaign we have conducted for a client from the medical industry. Snoring… As much as 70% of men above the age of 40 suffer from this condition. Unfortunately, many of them are unaware of it and don’t seek medical help, despite the adverse effects that snoring […]
Published by Justyna Bajowska
Is it possible to run an effective influencer marketing campaign without a big marketing budget, only by creatively engaging influencers? AdCookie decided to invite 100 organically selected female micro-influencers to cooperate in the campaign for the Arkana cosmetics brand, focusing not on the range, but first of all on the value of the message and […]
Published by Matt Sobieraj
The abundance of new technologies and powerful opportunities in marketing can get really mind-boggling for marketers and can make it easy to for them to fall into some marketing traps. How on Earth would you not feel lost in this jungle of new solutions? And how can you know that an agency is honest with you? […]
We have been the first in Poland to use such a complex Virtual Reality system, both in marketing and sales, for the real estate industry. VR technology, video 360, unique pre-sales concepts and new forms of online real estate marketing have resulted in extraordinary effectiveness and a huge ROI. We would like to present our case […]
With marketing, it is often exactly the same as with your private life and building relationships. Sometimes the question arises: is it worth being authentic? Or maybe the truth will turn out not to be attractive enough? Let’s take a look at this aspect based on some interesting conclusions that came to my mind when conducting […]
The success of a campaign bought programmatically depends on data, but not only on the quantity of data. The availability of data in programmatic is already high, so it is increasingly important to choose the data that is the most valuable and worth paying for, considering its impact on the effectiveness of our advertising campaign. The […]
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